OUR MARKETING INFRASTRUCTURE

FULL FUNNEL MARKETING

 
 
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Upper Funnel

Awareness is the uppermost stage of the marketing funnel. Potential customers are drawn into this stage through marketing campaigns and consumer research and discovery. Trust and thought leadership is established.


Mid Funnel

Consideration is the all important information transfer, introducing the acquired to your product/service and nurture them with contextual or targeted content.


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Lower Funnel

Intent and conversion are the success generating parts of the lower funnel. Getting that consumer to take an action, convert & measure the success will provide the right data to help grow your business.